The Motivators Assessment combines the research of Dr. Eduard Spranger and Gordon Allport to measure variances among seven key drivers of motivation:
- Aesthetic – a drive for balance, harmony and form.
- Economic – a drive for economic or practical returns.
- Individualistic – a drive to stand out as independent and unique.
- Political – a drive to be in control or have influence.
- Altruistic – a drive for humanitarian efforts; help others altruistically.
- Regulatory – a drive to establish order, routine and structure.
- Theoretical – a drive for knowledge, learning and understanding.
In measuring these indicators, the assessment offers practical applications and insights necessary to maximize performance and project outcomes.